Media Executive

Media Executive

JOB PURPOSE

We don’t believe in siloed teams – content, technology, media and data overlap in all roles at Byte. We need someone to deliver smart paid media across several of our clients. This person will develop paid media strategies and deliver those strategies day to day. They will use data and insight in all aspects of the role, ensuring we deliver the most effective campaigns – we want someone who gets data and media.

Marketing and technology is converging at a rapid rate. Technology can now deliver the marketing promise of personalised communications at scale. However, technology is useless without ideas that capture consumers’ imaginations. We need someone who understands our client’s customers, who can put themselves in their shoes to create strategies and ideas that exceed expectations, who understands that brands are competing for consumers’ attention and have at best a couple of seconds to inspire some sort of interaction. We need people who can come up with big ideas as well as lots of little ones that are framed in a solid strategy grounded in insight.


KEY RESPONSIBILITIES

The role of Media Planner is exciting, varied and constantly evolving. In this role, you will:

  • Plan, set up and manage paid social media campaigns across a range of platforms including Facebook, Instagram, YouTube, Twitter, Snapchat & Pinterest
  • Optimise existing paid social campaigns, analyse data and report back on performance
  • Support planners in delivery of internal and client work with paid planning
  • Deliver media plans to the highest possible standard
  • Ensure constant innovation across all deliverables
  • Manage budgets for paid media deliverables
  • Research and assess technology solutions and processes to improve our capabilities
  • Contribute insights and strategic thinking to all areas of the business (content / creative, technology, media, data)
  • Liaise with suppliers when relevant
  • Support analysts in delivery of internal and client work with paid insight

SKILLS AND PREVIOUS EXPERIENCE

Essential:

  • Strong analytical skills, comfortable interpreting large data sets
  • Passion for social media industry and platform trends
  • Intermediate or higher proficiency in the use of Excel
  • Familiarity with Word and PowerPoint
  • Above average written and verbal English communication skills
  • Advanced internet research and problem solving skills
  • Ability to follow strict guidelines while working independently
  • Excellent organisational skills and high attention to detail
  • Strong presentation skills
  • Ability to react quickly within a fast-paced environment
  • Ability to work within a team as well as with clients
  • An inquisitive mindset and a love for learning new things

Nice to have:

  • Familiarity with Facebook/Instagram Ads platform and Twitter Ads platform
  • Degree in a relevant subject (mathematics and sciences, humanities, advertising, media, communications)
  • Familiarity with data visualisation techniques
  • Experience with coding/SQL

PERSONAL ATTRIBUTES

To compliment the team dynamic: 

  • Sense of humour
  • Self-starting
  • Easily bored
  • No ego
  • Adaptable and thrives with variety and change
  • Reliable and dependable
  • Inquisitive mindset
  • Honest and trustworthy
  • Learns quickly
  • Persistent and hard-working
  • Open to criticism and ideas
  • Clear communicator

Or, know someone who would be a perfect fit? Let them know!

Already working at Byte?

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email
@bytelondon.com
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