Media Planner

JOIN OUR MISSION 🚀 

A BIT ABOUT US…

We’re a marketing technology agency based in New York, London and Berlin on a mission to combine technology and creativity to solve brands’ problems. We bring together data, technology, content, and paid media to drive revenue for brands. Our clients include Spotify, ASOS, Twitch, Google, SavageXFenty, J&J and more. Since being founded in 2014, Byte has grown to more than 150 brilliant people.

CORE SERVICES

  • Digital strategy
  • Creative idea generation
  • Digital content production
  • Dynamic creative and assets at scale 
  • Chatbot design & build
  • AR lenses
  • Automated digital products
  • R&D emerging technologies
  • MarTech consultancy 
  • Paid media strategy
  • Biddable media planning & buying
  • Automation of processes
  • Data analytics & insights

JOB PURPOSE

We don’t believe in siloed teams – content, technology, media and data overlap in all roles at Byte. We need someone to deliver smart paid media across several of our clients. This person will develop paid media strategies and deliver those strategies day to day. They will use data and insight in all aspects of the role, ensuring we deliver the most effective campaigns – we want someone who gets data and media.

Marketing and technology are converging at a rapid rate. Technology can now deliver the marketing promise of personalised communications at scale. However, technology is useless without ideas that capture consumers’ imaginations. We need someone who understands our client’s customers, who can put themselves in their shoes to create strategies and ideas that exceed expectations, who understands that brands are competing for consumers’ attention and have at best a couple of seconds to inspire some sort of interaction. We need people who can come up with big ideas as well as lots of little ones that are framed in a solid strategy grounded in insight.

KEY RESPONSIBILITIES

The role of Media Planner is exciting, varied and constantly evolving. In this role, you will:

  • Plan, buy and optimise paid social media activity
  • Take and respond to client (internal and external) briefs
  • Support analysts in delivery of internal and client work with paid insight
  • Support planners in delivery of internal and client work with paid planning
  • Develop paid media strategies and create key tactical plans to deliver on them
  • Deliver media plans to the highest possible standard
  • Contribute insights and strategic thinking to all areas of the business (content, technology, media, data)
  • Optimize existing paid social media deliverables
  • Ensure delivery of work is to the highest possible standard
  • Ensure constant innovation across all deliverables
  • Contribute to our creative process by sharing your ideas and experience
  • Manage budgets for paid media deliverables
  • Research and assess technology solutions, processes and data sources to improve our capabilities
  • Liaise with suppliers when relevant
  • Present work internally and externally
  • Complete work to deadline and often under pressure

SKILLS AND PREVIOUS EXPERIENCE

Our offering is advanced for the industry, and we rely on great people. To be considered for this role, you will need the skills or experience outlined below.

Essential:

  • 2-3+ years relevant experience within a paid media based role at a digital/creative agency
  • Strong understanding of digital paid media, particularly paid social media
  • Advanced proficiency with Ads across a number of social media platforms including but not limited to; Facebook/Instagram, Snapchat, YouTube and Twitter. Familiarity with Google Ads is also advantageous 
  • Advanced proficiency in direct response campaigns
  • Familiarity with social media data sources
  • Intermediate or higher proficiency in the use of Excel and familiarity with Word and PowerPoint
  • An inquisitive and numeric mindset
  • Advanced written and verbal communication skills
  • Advanced Internet research and problem solving skills
  • Excellent time management and organisational skills with a high attention to detail
  • Strong presentation skills
  • Ability to react quickly within a fast-paced environment 

Nice to have:

  • Experience working in a start-up environment
  • Familiarity with Pinterest ad buying
  • Familiarity with data visualization techniques

 

Additional information

  • Remote status

    Temporarily remote

Or, know someone who would be a perfect fit? Let them know!

Already working at Byte?

Let’s recruit together and find your next colleague.

email
@bytelondon.com
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